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Alysah + Ro | Family Photo | Kaweah Oaks Preserve
On 30, Jan 2012 | No Comments | In Photography | By leah
Kaweah Oaks Preserve! Kaweah Oaks Preserve!
Let me tell you how excited I was to shoot this family photo session. I have always wanted to take photos at the Kaweah Oaks Preserve in Visalia, Ca. That place truly is magical and does Read more…
Internet goes black for SOPA
On 18, Jan 2012 | No Comments | In Internet Viral | By leah
Stop Online Piracy Act (SOPA)
If you haven’t heard of Stop Online Piracy Act, I’m sure you’ve heard of it now when you clicked that Google logo today. January 18, 2012 marks the date of internet blackout in order to make Read more…
FIFA World Cup poster designs
On 14, Jun 2010 | No Comments | In Graphic Design | By leah
The World Cup through the years
With much anticipation since the end of the FIFA World Cup in 2006, the 2010 World Cup in South Africa has been going on for two weeks with the first round of eliminations coming to an Read more…
25 free fonts for your design use
On 17, May 2010 | No Comments | In Freebies, Typography | By leah
High quality commercial-free fonts
Finding the right font for that one design can be tough. A great font does not necessarily have to be those that must be purchased. An example is the font Calluna which is above. Great Read more…
Friday freebies: 11 high-resolution rock texture
On 30, Apr 2010 | No Comments | In Freebies | By leah
Rock textures for graphic design
Here are some free rock textures I have shot up in Burrough Valley, CA that’s been sitting in my camera for a month now. I have been planning on giving away free textures every week, Read more…
Logo branding & identity in 5 minutes
On 22, Mar 2010 | No Comments | In Branding and Identity, Graphic Design | By leah
Have you ever wondered how many logo designs bombard as in a day and how influential branding is?
Go ahead and take a guess at the number we see in a day.
The average American sees 16,000 advertisements, logos, and labels in a day.[1] Isn’t that amazing? That data was collected in 1999 and is used in the book, Logo Design Love. I am sure with the influence of social media and the new type of marketing called inbound marketing, that we see a lot more advertisements, logos, and labels today.
After being influenced from reading David Airey’s Logo Design Love, I decided to do my own experiment with how many logos I see before going to bed by just doing my daily routine. Read more…
Cheap logo design
On 10, Mar 2010 | No Comments | In Branding and Identity, Graphic Design | By leah
Why logos should cost more than $50
There are so many websites out there that sell pre-designed logos for real cheap and all a company has to do is slap their name on it. While this may be cheap and fast, it does not really represent the company. Every company needs brand identity and it is important to have a logo that sets a company apart from the crowd.
Let’s define what a logo is. A logo is used for instant public recognition of an organization. It provides trust and loyalty for its audience, as well as tell the story of a company and its goals. No pre-designed logo will ever tell the story of a company and using a pre-designed logo is harmful for business because someone else probably has the same $50 logo, but with a different company name. In order to create an effective original logo, a graphic designer must go through a design process.
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